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Taco Time NW Implements Digital Menu Boards: An Evolution of Menu Solutions

It comes down to accuracy on both sides of the transaction. Our guests receive their orders correctly and our crew members have renewed confidence in the product they are delivering, all because of the ACRELEC Order Confirmation Board. It’s a big win all the way around.

Brandon Petersen - Digital Experience Manager Taco Time NW

The Customer:

Taco Time NW is a family-owned and operated quick-service Mexican restaurant in the Northwest, primarily serving Western Washington. With 79 locations, they specialize in providing freshly prepared, home-style Mexican fare. With fresh ingredients and wholesome menu options, they pride themselves on being a leader in quality in the Mexican quick-service category.

 

 

 

The Concept:

Taco Time NW is meant to be a fast, easy, and quality experience for customers. There is a growing need for modern menu solutions that allow for price changes, menu board updates, and cost-saving opportunities. Upon entering Taco Time to leaving, one should have a calm, easy, and fast experience. Creating a more fluid, digital menu instead of a traditional, static menu would bring Taco Time NW’s tradition of quality service and food to continue seamlessly into the modern era.

 

 

The Challenge:

Today’s restaurant goers expect easy and enjoyable ways to order their meals and interact with restaurant staff. Taco Time NW began looking for new ways to improve the customer experience within its stores and have more flexibility with price changes and menu board updates. A more fluid menu alternative would require a digital framework for menu alterations, price changes, and item additions.

 

 

 

 

The Solution:

Through the partnership between ACRELEC and Zones LLC, new point-of-service frameworks and menu technologies were developed to allow greater flexibility for customers and improve accuracy.

 

 

 

 

ACRELEC's superior technology when it comes to outdoor digital menu boards and drive-thru solutions prompted us to get engaged and partner closely to implement their solutions for Taco Time NW.

Delon Lew - Advanced Technology Executive Zones LLC

The Results:

With the implementation of digital menu boards with order confirmation at Taco Time NW locations, guests benefited from a more accurate and streamlined ordering system. The new order confirmation system allowed Taco Time customers to verify their orders in real time before proceeding to the payment window, improving order accuracy and speed of service. As the crew member enters the order on the POS, the customer-facing outdoor digital menu boards display each item added to the basket simultaneously, which improves the order accuracy greatly, especially with highly customized items.

The experience with ACRELEC and Zones LLC has been great. They've been with us the whole way - going as far as flying resources out to our restaurant to ensure success. The continued support has been consistent to date.

Brandon Petersen - Digital Experience Manager Taco Time NW

Our partners are a huge part of our success and an extension of ACRELEC... overall, the interactions between Zones LLC, ACRELEC and Taco Time Northwest has been tremendous.

Karen Sterling - Partner Manager ACRELEC

 

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